Top Note Selected for Emerging Food Brands Lab Accelerator Program

Milwaukee-based Top Note has been selected into the 2024 Emerging Food Brands Lab Accelerator Program. Developed by Project W in collaboration with Davis Wright Tremaine LLP’s Food and Beverage practice, this multi-week program is tailored to empower women founders in elevating their brands through specialized workshops focused on scaling production, refining distribution networks, and securing capital.

“We are thrilled and honored to be one of twelve women-founded businesses to be selected for the Emerging Food Brands Lab Accelerator Program,” said Mary Pellettieri, the co-founder of Top Note. “With the support of this program and the expertise of our advisors, we are excited to accelerate our growth, expand our reach, and bring Top Note to the next level.”

Since launching Top Note in 2017, the beverage company has gobbled up some of the world’s most prestigious awards, including capturing the double gold two years in a row the highest honor at the San Francisco International Spirits Awards, for their Classic Tonic Water

Top Note’s portfolio includes a range of ready-to-drink premium, mid-calorie craft mixers with twist-off crowns and two-serving bottles, as well as soft drinks, all crafted in Milwaukee using natural botanical extracts, real juices and cane sugar. Their lineup features classics like Grapefruit Soda, and Ginger Beer, as well soft drinks such as Cascara Cola and Sparkling Lemon-Limeade.

Top Note can be conveniently ordered online at or found in retail stores, bars and restaurants across the nation.

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