Asheville, North Carolina-based Devil’s Foot Beverage Co. introduces its latest addition to the Zero Proof Series: the Zero Proof Paloma. This launch, in collaboration with Hi-Wire Brewing, marks the ninth release in Devil’s Foot’s collection of non-alcoholic drinks, reflecting the company’s commitment to crafting beverages with locally sourced organic ingredients for those seeking healthier, alcohol-free options.
The Zero Proof Paloma is a non-alcoholic take on the classic cocktail, featuring fresh lime and grapefruit, complemented by a hint of lemongrass to replicate tequila’s subtle notes. Free from artificial additives and preservatives, this drink boasts 100% organic lime juice, organic grapefruit juice, organic cane sugar, South Carolina honey, lemongrass, and filtered water. A healthier alternative to traditional soda, each can contains just 15 grams of sugar, 68 calories, and 13 milligrams of sodium.
In addition to the Zero Proof Paloma, Devil’s Foot and Hi-Wire plan to announce a paloma-inspired beer set to release this October.
The Zero Proof Paloma is now available to purchase in the following locations:
● The Mule, Devil’s Foot’s Taproom and Production Facility in Asheville, NC.
● Hi-Wire taprooms in Asheville, NC, Charlotte, NC, Durham, NC, Wilmington, NC, Nashville, TN, and Knoxville, TN.
● Select restaurants, shops, Earth Fare stores, Publix locations, and Fresh Market stores in North Carolina, South Carolina, Tennessee, and Alabama.
● The Devil’s Foot online store, available to purchase online and ship to the lower 48 states.
● See Devil’s Foot’s store locator for a full list of stockists.
“Life is all about teaming up with friends, and we truly love working with our buds at Hi-Wire,” states Devil’s Foot founder, Ben Colvin. “This collaboration allows us to explore creative possibilities with cocktails and craft exceptional drinks. We strive for uniqueness, and adding fresh lemongrass to the organic grapefruit zest and juice makes our Zero Proof Paloma stand out.”
“We’re excited to team up with our friends at Devil’s Foot to introduce the Zero Proof Paloma at our North Carolina and Tennessee taprooms,” states Hi-Wire’s head brewer, Hank Marshall. “This innovative non-alcoholic option provides a flavorful and festive alternative for guests who prefer to skip alcohol while still enjoying a low-sugar refreshing craft beverage—ensuring there’s something special for everyone, and supporting local makers with every sip.”