Western Son Vodka is bringing its Texas spirit to country music’s longest running award show as the Official Vodka of the 2025 Academy of Country Music (ACM) Awards, which will take place in Frisco, Texas, for the third year in a row. To kick off the party, Western Son is launching a digital VIP sweepstakes, offering two lucky winners the chance to experience the highly anticipated event in style.The grand prize includes two lower bowl tickets to the 60th ACM Awards Show set for May 8 at the Ford Center, exclusive access to pre-show events and entry to the VIP after-party. Fans can enter the sweepstakes by following Western Son Vodka on social media (@westernsonvodka) and engaging with the promotional posts for a chance to win tickets and VIP experiences.
Partnering with the ACM Awards reinforces Western Son Vodka’s dedication to celebrating country music, its fans and its deep-rooted Texas spirit. Western Son will be front and center throughout ACM Awards Week, featuring brand activations at several high-profile events as the Official Vodka partner, including:
- ACM Country Kickoff — Tostitos Championship Plaza at The Star, Frisco
- ACM Awards Pre-Show Reception — The Star, Frisco
- ACM Awards Show — Ford Center, Frisco
- ACM VIP After Party — Omni Resort, Frisco
With thousands of fans expected throughout the week, this partnership ensures Western Son Vodka is the drink of choice for celebrating the genre’s top talent.Alongside its full lineup of bold, innovative vodka flavors, the award-winning Western Son Vodka will debut a signature cocktail crafted exclusively for the ACMs: the Boots n’ Berry Fizz. This refreshing, fizzy creation is made with Western Son Strawberry Vodka, elderflower liqueur, lemon juice, simple syrup and club soda – the perfect cocktail to celebrate country music.
“Partnering with the Academy of Country Music Awards is a natural fit for Western Son,” says vice president of marketing Erin King. “With the show taking place right here in our own backyard—Frisco, Texas—it’s a no-brainer. This is more than just an award show; it brings together the passion and pride that run deep in Texas. We’re proud to be part of an event that highlights the spirit of country music and gives us the opportunity to showcase our Texas roots in a big way.”
Western Son is dedicated to quality and craftsmanship that shines through every bottle—made with the finest ingredients and distilled 10X for clean, smooth taste. Born in Texas and recognized nationwide, the brand continues to raise the bar in the world of craft spirits.