Badger Bevs, the premium cocktail mixer, is continuing its exponential growth with the addition of two new distribution partners: Brescome Barton in Connecticut and, fittingly, Badger Liquor in Wisconsin.
Launched in 2022 by founder David Vogel in partnership with award-winning bartender Jillian Vose (previously Dead Rabbit, Death & Co.), Badger Bevs was created with the understanding that mixers are just as crucial to a good cocktail as the featured spirit. Made with all-natural flavors sourced from around the globe and proudly produced in the USA, Badger’s portfolio includes Ginger Beer, Ginger Ale, Tonic Water, Club Soda, Sparkling Grapefruit, and Sparkling Blood Orange. Each bottle is precisely portioned for two cocktails and boasts some of the highest carbonation levels of any mixer on the market.
Since debuting in select markets in 2022, Badger has rapidly expanded its footprint and, as of late 2024, is now available in most major cities across the U.S. The brand’s mixers can be found in top bars, restaurants, caterers, and hotels nationwide.
The new partnerships with Brescome Barton and Badger Liquor represent a key next step in deepening that presence in two meaningful markets: Wisconsin—whose state animal, the badger, makes this collaboration particularly well-matched—and Connecticut, home to the brand’s headquarters in Ridgefield. Both Brescome Barton and Badger Liquor are the leading wine and spirits distributors in their respective states and are recognized for their extensive reach and best-in-class service.
“We’re thrilled to partner with Brescome Barton and Badger Liquor—two of the most respected distributors in their regions,” said David Vogel, Founder & CEO. “Their commitment to their customers and to providing best-in-class service makes them the perfect match for Badger.”
These new regional partnerships reflect Badger’s thoughtful, quality-driven expansion, and compliment the company’s premier national fine dining distribution partner; The Chefs’ Warehouse. With no signs of slowing, the brand is well-positioned to continue raising the bar for mixers in cocktail programs across the country.